The 28th International Conference on Electronic Commerce

June 23, 2027 - June 25, 2027

Ningbo, Zhejiang, China

International Conference on Electronic Commerce (ICEC) will be the 28th in a conference series that provides a forum for researchers and practitioners working on all aspects of Electronic Commerce. The primary purpose of the ICEC is to enable regional and international Electronic Commerce researchers and practitioners to meet at an annual forum that maximizes opportunities for high-quality information exchange.

ICEC 2027 will be held in Ningbo, China. The main organizer is the Nottingham University Business School China of the University of Nottingham Ningbo China (UNNC). The conference theme is Co-creation and co-existence with AI in the e-business ecosystem, focusing on the challenge of creating harmony between humans and AI within the e-business ecosystem. As AI continues to reshape industries by performing more intelligent tasks and competing with human workers, the key challenge is fostering productive coexistence between human expertise and AI capabilities. Experts and professionals from various universities will discuss strategies for overcoming tensions between human decision-making and AI-driven automation. By exploring real-world use cases, innovative practices, and collaborative approaches, the conference aims to find pathways for humans and AI to coexist, enhancing productivity and creating a more sustainable and intelligent e-business ecosystem.